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Senior Analyst - Customer Insights (m/f)

Job Title: Senior Analyst - Customer Insights (m/f)
Contract Type: Permanent
Location: Köln, Germany
Industry:
Salary: €45000 - €65000
Start Date: ASAP
Reference: BBH4445
Contact Name: Tom Fernandez-Buckley
Contact Email: tomf@venquis.com
Job Published: January 13, 2017 11:25

Job Description

For one of Venquis' clients, a global leader in providing Customer Centric Retail solutions to Retailers and Manufacturing clients, we are currently searching for a Senior/ Lead Analyst - Customer Insights (m/w).

 

The role:

  • Analysis of client transaction data in order to contribute to strategic business decisions
  • Development of analytical predictive models, analysis and tools in the existing Business Intelligence infrastructure, to aid decision-making in the areas of assortment, pricing as well as marketing
  • Continuous development of customer segmentation
  • Training and guidance of junior colleagues 
  • Controlling of external analysis providers regarding methodology and quality of results

 

Requirements:

  • Degree in (Wirtschafts-)Informatik, Mathematics, Statistics or similar analytical field
  • 1-3 years experience as an analyst, experience in the retail or consumer goods industry would be a bonus
  • Solid experience in the analysis of big data sets as well as a highly analytical mindset
  • Practical experience using tools such as SQL, Excel. Knowledge of SAS and R
  • Business fluency in German and English

 

Bonus skills:

  • Experience in Retail Marketing (preferably FMCG)
  • Experience of segmentation and/or predictive modelling delivery to drive customer insight development
  • Advanced statistics - using clustering, regression and other multivariate techniques
  • Marketing qualifications, e.g. MBA, Loyalty Marketing, CRM, Customer Segmentations and Targeting
  • Experience of the PAYBACK loyalty program

 

For further information please contact Tom Fernandez-Buckley on +49 89 2109 3906 or tomf@venquis.com

 

Key words: CRM, retail analytics, data analytics, Retail, CPG, FMCG, CRM, customer relationship management, cusomter insights, Payback, SQL, SAS, R, statistics, loyalty marketing, retail marketing, cusotmer segmentation, assortment, pricing, Cologne, Köln, Germany

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